Five reasons why showdays are still the greatest selling tool in real estate

If your property is on the market, allowing your property practitioner to host a showday at your home will offer you an array of benefits and ultimately bring you closer to receiving a signed sale agreement. Jawitz Properties takes a deep dive into the wide range of reasons why showdays remain an essential part of selling your home.

1. Showdays bring an array of potential buyers into your home

Showdays are an ideal and effective marketing opportunity. These occasions will showcase your property to an additional pool of potential buyers, driven through online "showday" banners, showhouse email alerts and physical boards in your neighbourhood which encourage would-be buyers to view your home.

If someone is interested in buying your home, the presence of other potential buyers in your home is likely to create competition, which will encourage them to take action. Over and above this, showhouses often attract serious buyers who are actively looking for a property. People who are toying with the idea of buying are unlikely to go to the effort of attending a showday, leaving your home open to serious buyers.

Showdays ultimately appeal to all the senses of a potential buyer, and these senses in turn actively promote the best qualities that your home offers.

2. They create an opportunity to let your home shine

Another benefit for property sellers is that showdays give you an opportunity to showcase your home in the best possible light. While you'd naturally tidy your home for any viewing, a showday provides a great motivation to stage your home by doing a deeper clean and packing away trinkets and memorabilia to create a real canvas upon which your home's future owners can easily begin to paint the next chapter of their family's life.

3. Showdays provide a chance for more would-be buyers to discover your home

Showdays provide a non-intimidating way for potential buyers to discover a property. While some people may feel intimidated about reaching out to a property practitioner directly for an opportunity to view a property they're interested in, attending a showday provides them with a casual opportunity to pop in - and potentially go from being a casual viewer to a serious buyer.

Showdays are generally hosted over the weekend or longer hours than a scheduled appointment, which allows interested buyers more time to view the property at their convenience or possibly come back more than once to show the property to family members in order to support their decision-making process.

4. They provide property practitioners with a valuable tool to help sell your property

Your property practitioner will use many tools to market your property but hosting a showday allows them to promote and advertise your property, generating the maximum possible amount of interest among potential buyers. The Jawitz Properties team doesn't simply wait for people to follow the show day boards - we let our prequalified buyers know that there's an ideal property on show.

5. Showdays are also great for those looking to buy a property

When you're looking for your dream home, the first one you see is unlikely to tick all your boxes - and that's why the personal element made possible by showdays is so important. Rather than browsing endless property listings online, by going to a showday you'll meet a property practitioner face to face - and they will be able to help you find the right property if the one on show doesn't prove perfect for you.

They may be able to let you know about new properties on the market before they are listed online. They will also be able to give you valuable information about the area you're considering living in - and may possibly point you in the direction of other great areas you may not have thought of. Finding and buying the right property is a far less stressful and easier undertaking if you're working with a great property practitioner that you have personally met - and showdays give you a real opportunity to forge a relationship with one of our Jawitz Properties #RealPartners.

The Jawitz Properties team has decades of experience in hosting safe and successful showdays. If you're interested in putting your property on the market, contact us today and find out more about our commitment to our property sellers.